March 11, 2012 in Uncategorized by David Shapiro
Post originally published in ThoseinMedia on 2009-07-21 20:34:33
Times are hard. Everyone is feeling the crunch. However, despite this, now could be a great time to invest in new technologies for your station.
Ask yourself the following questions:
Are you happy with your current technologies?
Are they capable of offering your viewers the new-age platforms?
Do you find that scheduling
by CJ Adams
March 11, 2012 in Television by CJ Adams
Post originally published in ThoseinMedia on 2011-04-16 13:22:55As budgets get smaller and post houses are failing. This got me to thinking about a “zero” footprint post house. This isn’t an easy nut to crack but I do see a a way around it. If one would form a loose assembly of professional freelance specialists
March 11, 2012 in Social Media by Megumi Oyanagi
Post originally published in Future Direction of Web 2.0 and Internet Marketing on 2012-02-04 06:34:20Facebook has become popular in Japan in January 2011 after Twitter became popular in Japan in July 2010, which is the reason why 2011 is often said to be “the first year of SNS in Japan” as explained in the previous
March 11, 2012 in Branding, Social Media by Megumi Oyanagi
Post originally published in Future Direction of Web 2.0 and Internet Marketing on 2012-02-29 05:36:27Nikkei Digital Marketing, a publishing company in Nikkei group (a leading business publisher in Japan) specialized in digital marketing recently executed a survey and announced on February 22 the first ranking in Japan of companies and brands that are successful in
March 11, 2012 in Branding, Social Media by Megumi Oyanagi
Post originally published in Future Direction of Web 2.0 and Internet Marketing on 2012-03-03 21:55:29Following the previous article Vol.73 – Ranking: Companies/Brands Leveraging Social Media Generating Sales in Japan some of the successful companies and/or brands operating in Japan to generate sales will be introduced, starting with this article.
The first one is Muji.
1. What is the
January 15, 2012 in Broadcasting, Television by David Shapiro
Today’s broadcasting environment continues to offer new challenges that were simply not present a few years ago. Over the past years, a large percentage of TV broadcasters have moved from a single, linear schedule line-up to what I refer to as a Triple-M (MMM) environment – Multi-version, Multi-format and Multi-platform. The Triple-M environment means
January 15, 2012 in Broadcasting, Television by David Shapiro
This is the second article on the topic of “Implementing a new Broadcast Management System – A practical guide”
If you missed the first article, you can read it here.
As mentioned in the previous article, the ideas mentioned are not revolutionary, and come down to standard practice and common sense. The purpose of this series of
January 15, 2012 in Broadcasting, Television by David Shapiro
When dealing with the implementation of any new system within an organization, it is usually management and senior staff who will be making important decisions. This is of course understandable since it is not possible for everyone in the organization to have their say. However, in the next few lines we will see why it
January 15, 2012 in Branding by Megumi Oyanagi
To conclude series of articles on Web Equity survey implemented by Japan Brand Strategy following the previous articles Vol.65 – Web Equity Valuation in Japan – Model and Ranking and Vol.66 – KFS of Web Contribution to Sales Generation and Value, the author would like to introduce what kind of corporate websites are ranked high
by CJ Adams
January 15, 2012 in Film by CJ Adams
I had a great time watching and dealing with color calibration last night. I had Gregg Lowen from LionAV.com came in to calibrate my Panasonic Pro Plasma for me to REC 709. He used a Photo Research PR 670 probe with the 5nm option. Also used various Signal generators for HD-sdi and hdmi connections along
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